The PROs PR Consultancy has been a key partner in Beko Egypt’s journey, from the groundbreaking phase in 2022 to the grand inauguration of its industrial park in 2024. Our comprehensive PR support encompassed government and stakeholder outreach, on-ground media management, facilitating interviews, and securing one-on-one meetings with local authorities.
With over 70 media attendees and more than 600 media hits, Beko Egypt successfully reinforced its corporate positioning in the market.
