As the first edition of AI Everything MEA Egypt positioned Cairo at the heart of the region’s AI transformation, the summit was held under the patronage of President Abdel Fattah El-Sisi and organized by GITEX in partnership with the Ministry of Communications and Information Technology and the Information Technology Industry Development Agency (ITIDA). Bringing together global technology leaders, policymakers, innovators, and media representatives, the event highlighted Egypt’s growing role in shaping the future of artificial intelligence.
The PROs led the summit’s communications from planning through execution. From coordinating high-profile interviews and managing spokesperson engagements to developing core media materials, the agency delivered an integrated communications campaign that secured extensive coverage across leading traditional and digital media, elevating AI Everything MEA Egypt as a landmark regional platform and reinforcing Egypt’s growing leadership in artificial intelligence.
